Cancel all government advertising other than where the message is of the utmost importance to the wellbeing of the populace,

Why is this idea important?

This idea is important on several levels. A few are:

*   it is open to abuse in that it can be used for political messages in favour of one or other party usually, as we have seen over recent years, the incumbent power

*   it is expensive and the media will provide coverage on points of interest without spending hard earned taxpayers money on advertising

*   included in "advertising" are things like local government "newspapers" and similar NHS publications

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